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[业界] 育碧高级营销副总裁:说PSV不会成功还言之尚早

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发表于 2012-6-14 15:07 | 显示全部楼层 |阅读模式
Ubisoft hasn’t been shy about providing support for the PlayStation Vita. The publisher came out with a number of titles for the handheld’s launch, and is readying a full-fledged Assassin’s Creed experience.

育碧并没有吝啬对PSV的支持。这个发行公司为这款掌机的发售提供了很多游戏,而现在也准备(在PSV上为大家)带来一份成熟的刺客信条体验。

Although some gaming enthusiasts believe the system is in deep trouble, Ubisoft isn’t ready to go that far. Senior vice president of sales and marketing Tony Key told IGN that it’s “too early to say that Vita’s not going to be a success.”

尽管一些游戏爱好者们认为这个平台已经陷入大麻烦了,可是育碧并没有那么想。高级营销副总裁Tony Key告诉IGN说“说Vita不会成功还言之尚早”。

Key said:
“It’s a really good platform and we’ve always liked it. The way it’s designed, it’s a beautiful piece of hardware. It’s got cool features that you can’t get anywhere else. And Assassin’s Creed, we believe, is the right type of game for that system. It’s definitely too early to say that Vita’s not going to be a success.

Key说道:
“它真的是一个不错的平台,我们一直以来也很喜欢。它的设计样式很棒,是一个非常漂亮的硬件。它拥有一些其他硬件没有的超酷功能。而我们认为《刺客信条》正适合这样的平台。说Vita不会成功确实还言之尚早。”

“Assassin’s Creed III is not the only big Vita game coming this holiday, and I think that’s a good thing,” Key said. “We’re actually very happy that there’s another big Vita game coming for Christmas from a competitor because we think that will raise all boats. It’s going to generate a lot of interest in the Vita this holiday season. Sony’s going to be spending a lot of money and resources to make sure that the Vita is there and it’s relevant and it’s doing well.”

“今年假日期间不止《刺客信条3》一款大作会登陆Vita,我认为这是件好事,”Key说道,“实际上我们很开心看到圣诞期间有另一款竞争对手的大作登陆Vita,因为我们觉得那会提高大家的共同利益。它会让大家在今年假日季节对Vita产生浓厚的兴趣。Sony会花很多钱和资源来确保Vita的销售,这很重要,而且会很奏效。”

As for the system’s future, Key believes that big games are what will help Vita find success, and that Ubisoft can help by bringing its biggest franchises to the handheld.
“We’re happy to support any cool new hardware system out there. Assassin’s Creed is exactly the type of brand that needs to go on there because we need to put our best stuff on that system.”

谈到这款掌机平台的未来,Key认为大作会有助于Vita咸鱼翻身,而育碧也会把自己的专属大作带到这款掌机平台上来。
“我们很乐意支持任何超酷超新的硬件平台。《刺客信条》也正是符合这一需要的品牌大作,因为我们会把最好的东西带入这个平台。”

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