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[业界] 葱哥日经采访再表态:饿死也不做手机游戏

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发表于 2011-9-16 09:55 | 显示全部楼层 |阅读模式
1.Consistent readers of video game industry news know just how frustrating a year it’s been for Nintendo Corporation. After glacially slow initial sales of its much-hyped 3DS console, the company’s stock prices and reputation have taken a pounding. In the wake of its Tokyo Game Show press conference, the company has developed another possible headache: its own CEO.

In an interview with Nikkei released today, Nintendo Corporation CEO Satoru Iwata declared unequivocally that his company will not develop software for smartphones and other mobile platforms. The interview puts to bed months of speculation on whether Nintendo would reverse its previous stance on joining the flourishing mobile market.

Standing firm on his earlier stance on the issue, Iwata made the following statement in response to whether his company would begin developing games for smartphones:
The announcement will earn Iwata few friends among investment authorities and Nintendo stockholders, who recently called for the company to expand into the smartphone gaming market. In the same interview with Nikkei, the CEO also mentions that the recent Nintendo 3DS price cut will be the last of its kind, and that he is certain that the upcoming Christmas season will stimulate sales enough to dispel any worries about Nintendo’s profit margin.

2.Despite his reassurances, Iwata’s statements come on the tail of several public relations blows for Nintendo. These include a drop in stock prices following lukewarm reception to their Tokyo Game Show showing and rumors that the upcoming Wii U’s much-touted tablet controllers won’t work as claimed. Even recent positive news regarding an uptick in Nintendo 3DS sales has had little effect on the dour mood surrounding the company.
 楼主| 发表于 2011-9-16 09:56 | 显示全部楼层
Satoru Iwata Declares That Nintendo Will Not Join Mobile Market
关注游戏业界的玩家都知道,今年是任天堂公司沮丧的一年,新成品3ds的滞销严重影响了公司的股价和声誉。作为任天堂CEO岩田聪在今日接受日经(Nikkei)采访时,再次坚决表态:任天堂绝对不会开发手机游戏~Never!

这是数月前岩田聪再媒体面前曾经表态“只要他在CEO位子上任天堂就不会有手机游戏出现”。
这些宣告都让岩田聪在股东圈中寡助,但是岩田聪坚信自己的言行,相信通过3ds大减价会让年末(圣诞节)商战如鱼得水,到时让担心任天堂利润的人浮云。

岩田聪的豪言壮语的背后,现实检验紧跟着吹嘘,在日前举行的东京游戏展中任天堂缺乏亮点的TGS展会导致公司股价下跌不止(截止今日收盘较12日跌幅已达7.8%).而关于WiiU手柄研发遭遇瓶颈的传言也影响着,而3ds降价后带来的销售量增加也无力遣散笼罩在公司上空的阴霾
发表于 2011-9-16 10:33 | 显示全部楼层
老任游戏是伪LU,手机游戏是真LU
发表于 2011-9-16 10:56 | 显示全部楼层
看不懂
发表于 2011-9-16 11:36 | 显示全部楼层
老任游戏是伪LU,手机游戏是真LU
Doi_Doi 发表于 2011-9-16 10:33

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